Company: five fountains
Case Study
Graphic Design | Branding
Task
five fountains is the student-run strategic communication agency at Butler University. As a founding member, I contributed to its brand creation from the name’s conception. My team and I were tasked with revamping the brand guidelines a couple of years later to simplify the formatting and clarify the usage of brand assets.
Outcome
Completely refreshed brand guidelines were created for five fountains including clarification of logo usage, defined typography, and a refined color palette.